Ad Law Buzz Blog

Ad Law Buzz Blog

“#1” Claims: NAD’s Guardrails on Defining Product Categories “#1” Claims: NAD’s Guardrails on Defining Product Categories

Ad Law Buzz Blog

Ninth Circuit Upholds $311 Million Verdict Against VPX in False Advertising Case Brought by Monster Ninth Circuit Upholds $311 Million Verdict Against VPX in False Advertising Case Brought by Monster

Ad Law Buzz Blog

Q&A With NAD’s New Vice President/Director, Phyllis Marcus Q&A With NAD’s New Vice President/Director, Phyllis Marcus

Ad Law Buzz Blog

A New NAD Case Reveals Limitations on Disclosure Use A New NAD Case Reveals Limitations on Disclosure Use

Ad Law Buzz Blog

Beyond Litigation: Pushing Back on Competitors’ False Advertising Using Self-Regulation Beyond Litigation: Pushing Back on Competitors’ False Advertising Using Self-Regulation

Ad Law Buzz Blog

UK Advertising Regulator’s Ruling Shines a Light on Sun Protection Disclaimers UK Advertising Regulator’s Ruling Shines a Light on Sun Protection Disclaimers

Ad Law Buzz Blog

Going for Advertising Gold: Rules for Advertising During the Olympic and Paralympic Games Going for Advertising Gold: Rules for Advertising During the Olympic and Paralympic Games

Ad Law Buzz Blog

Happy Fourth: No Fireworks for Native’s Qualified “Born in the USA” Claim Happy Fourth: No Fireworks for Native’s Qualified “Born in the USA” Claim

Ad Law Buzz Blog

The Basket of Goods Comparison: The ASA Rules on Aldi’s Xmas Dinner The Basket of Goods Comparison: The ASA Rules on Aldi’s Xmas Dinner

Ad Law Buzz Blog

It’s Not Easy Being Green: NAD’s Latest Decision Highlights the Perils of Broad Environmental Claims It’s Not Easy Being Green: NAD’s Latest Decision Highlights the Perils of Broad Environmental Claims

Ad Law Buzz Blog

“Banning” a Banned Ingredients Claim: NAD’s Application (and Expansion) of the FTC’s Green Guides “Banning” a Banned Ingredients Claim: NAD’s Application (and Expansion) of the FTC’s Green Guides

Ad Law Buzz Blog

Truth in Recycling: A Look into California’s SB 343 Truth in Recycling: A Look into California’s SB 343

Ad Law Buzz Blog

“Carbon Neutral” Claims: Yet More Grounds for Caution “Carbon Neutral” Claims: Yet More Grounds for Caution

Ad Law Buzz Blog

The Latest Step in the European Green Deal: European Parliament Approves New Directive That Will Reach All Companies Active in the EU Market The Latest Step in the European Green Deal: European Parliament Approves New Directive That Will Reach All Companies Active in the EU Market

Ad Law Buzz Blog

Natural-ish: A New Decision Underscores NAD’s Expansive Understanding of Natural Claims Natural-ish: A New Decision Underscores NAD’s Expansive Understanding of Natural Claims

Ad Law Buzz Blog

Disclosing Material Connections: Goose Creek’s Disclosures Did Not Hold a Candle to the FTC’s Endorsement Guides Disclosing Material Connections: Goose Creek’s Disclosures Did Not Hold a Candle to the FTC’s Endorsement Guides

Ad Law Buzz Blog

No Sugarcoating: Deception in a Product Name No Sugarcoating: Deception in a Product Name

Ad Law Buzz Blog

5-Hour Energy Feeling Recharged After Competitor’s False Advertising Claim Dismissed 5-Hour Energy Feeling Recharged After Competitor’s False Advertising Claim Dismissed

Ad Law Buzz Blog

NAD’s Latest Telecom Denigration Crackdown NAD’s Latest Telecom Denigration Crackdown

Ad Law Buzz Blog

Not So Sweet Consequences for Trade Associations and Influencers Who Didn’t Follow FTC’s Endorsement Guides Not So Sweet Consequences for Trade Associations and Influencers Who Didn’t Follow FTC’s Endorsement Guides

Ad Law Buzz Blog

“Free” for All: TurboTax Deceived Consumers by Advertising a “Free” Product Millions Could Not Use “Free” for All: TurboTax Deceived Consumers by Advertising a “Free” Product Millions Could Not Use

Ad Law Buzz Blog

FTC Reminds Businesses that “Made in USA” Means What It Says FTC Reminds Businesses that “Made in USA” Means What It Says

Ad Law Buzz Blog

Court Downs Comparative Advertising and Copyright Claim, Follows with a Made in USA Chaser Court Downs Comparative Advertising and Copyright Claim, Follows with a Made in USA Chaser

Ad Law Buzz Blog

Endorsement Guides and Fake Reviews: What Advertisers and Influencers Need to Know About the FTC’s Recent Announcements Endorsement Guides and Fake Reviews: What Advertisers and Influencers Need to Know About the FTC’s Recent Announcements

Ad Law Buzz Blog

Grab Your Popcorn: False Advertising Battle Over Movie Trailer Survives Motion to Dismiss Grab Your Popcorn: False Advertising Battle Over Movie Trailer Survives Motion to Dismiss