Food for Thought—Trademark and Advertising Trends in the Food and Beverage Industry

How do trademark and advertising trends impact your company? Join a discussion on the latest trends in the food and beverage industry in the United States and Europe. We will address recent developments in, and best practices for, the protection of trademarks, product packaging, and product designs in both jurisdictions as well as advertising issues and pitfalls facing the food industry, including:

• From PEATOS to CORN THINS: Recent trademark cases and developments affecting the food and beverage industry.
• “Can I protect those colors or should I bottle?” Protecting food and beverage products, their packaging, shapes and colors.
• From Chipotle “non-GMO” to LaCroix “all-natural” product claims: False advertising risks in the food and beverage category

Moderator:
Laura Johnson

Speakers:
Danny Awdeh
Clare Cornell

Date:
Tuesday, October 23, 2018

Time:
15:00-16:00 BST
16:00-17:00 CEST
10:00-11:00 a.m. EDT

Scheduling Conflict? Finnegan records all hosted webinars. To view the recorded program, simply register for the webinar and you will receive an access link shortly after the live program is complete.