For its article on the importance of Chinese outbound investors knowing how to protect intellectual property in different jurisdictions, China Business Law Journal contacted Finnegan partner B. Brett Heavner for commentary on current trademark challenges to social media use in the United States.
Heavner said, “Trademark owners face a complicated situation online because they must balance the need for an online presence, and the benefits of having their brands discussed by consumers, with the need to control the use of the brands and stop confusing and infringing uses of their trademarks.”
Award/Ranking
Managing IP Americas Awards 2024: Finnegan Shortlisted for Nine Awards, Including Firm of the Year
March 12, 2024
Press Release
Finnegan Secures Another Patent Victory for BMW Group in the District of Delaware
February 27, 2024
Award/Ranking
Managing IP EMEA Awards 2024: Finnegan Shortlisted for Global Firm of the Year Award
February 19, 2024
Due to international data regulations, we’ve updated our privacy policy. Click here to read our privacy policy in full.
We use cookies on this website to provide you with the best user experience. By accepting cookies, you agree to our use of cookies. Please note that if you opt not to accept or if you disable cookies, the “Your Finnegan” feature on this website will be disabled as well. For more information on how we use cookies, please see our Privacy Policy.
Finnegan is thrilled to announce the launch of our new blog, Ad Law Buzz, devoted solely to breaking news, developments, trends, and analysis in advertising law.