Fame—It’s Not Just for Dilution: The Critical Role of Fame in Establishing Likelihood of Confusion Before the TTAB

Proving fame of a mark in a likelihood-of-confusion proceeding before the Trademark Trial and Appeal Board (TTAB) often determines success or failure. The Court of Appeals for the Federal Circuit (CAFC) and the TTAB have held that the fame of the prior mark plays a “dominant role” in the likelihood-of-confusion analysis.

This Finnegan webinar will review how many famous marks have fallen victim to insufficiency of evidence put forward to establish fame and how that affects the success or failure in a TTAB case. In particular, our speakers will:

- Examine how the fame of a mark works in reverse proportion to the level of similarity between the parties’ marks and goods, discussing key CAFC and TTAB cases.

- Highlight the keys to a successful evidentiary record of fame through actual cases.

- Discuss how developing an evidentiary record will not only increase the chances of winning the case at hand, but also how it can enhance future enforcement efforts and reduce future enforcement costs.

Time:

11:00 a.m. - 12:00 p.m. EDT

Register

There is no charge to attend this program. Please register by May 2, 2011. Webinar access and dial-in information will be sent upon registration.