April 4, 2020
Haaretz Cyber Magazine
With some analysts predicting global cybersecurity spending reaching as much as $200 billion a year in five years, it’s no wonder there are hundreds of companies offering cybersecurity solutions. Attend any cybersecurity conference and the alternatives are dizzying. Listen to the pitches, and they all start to sound the same. The cybersecurity market is hot, but differentiating your company to potential customers and investors remains a challenge. That’s where patents can make a big difference. For at least three reasons it’s valuable for cybertech companies to invest in strategic patents.
Before addressing the three reasons, let’s first discuss the difference between a patent and a strategic patent. Anyone can get a patent. But if the patent doesn’t block competitors from stealing your revenue, your patent becomes nice artwork for your wall, but serves the company little good. The trick to strategic patenting is not to protect a specific technical solution, but to protect a class of solutions that competitors will need in order to take your revenue. If you can do that, your patent becomes strategic, providing three benefits:
Originally printed in Haaretz on April 4, 2020. This article is for informational purposes, is not intended to constitute legal advice, and may be considered advertising under applicable state laws. This article is only the opinion of the authors and is not attributable to Finnegan, Henderson, Farabow, Garrett & Dunner, LLP, or the firm's clients.
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