Prevailed in ruling that "GAP trademarks are famous and thus entitled to a broad scope of protection"

On behalf of our client Gap, the global clothing retailer, we prevailed in an opposition against the GAP ONE mark for general business merchandising services, namely, marketing, on the ground of likelihood of confusion with the GAP trademarks for retail store services and clothing. The TTAB ruled that the "GAP trademarks are famous and thus entitled to a broad scope of protection" in deciding the likelihood-of-confusion claim.