In association with GC Magazine, Finnegan hosted a roundtable comprised of IP counsel and general counsel in London to discuss emerging trends and strategies in intellectual property. Finnegan attorneys Philip L. Cupitt and Anthony C. Tridico participated in the panel discussion to provide insight on topics such as big data, the Internet of Things, and Freedom to Operate.
The rapid changes in technology outpace the changes in the law, and Cupitt believes that adaptability is key in adjusting to these changes. He said, "We are in a situation where none of the existing types of IP protection really suit or envisage the sort of technology that we have now and it is very difficult for rights owners to protect and enforce those rights. The businesses that will be successful are the ones that realize they cannot protect everything and instead try to adapt their own business models."
Freedom to Operate was another topic of discussion. Tridico noted that some companies are implementing a competitive strategy of filing patents to create their own freedom to operate in saturated markets, rather than to enforce the patents.
Award/Ranking
Managing IP Americas Awards 2024: Finnegan Shortlisted for Nine Awards, Including Firm of the Year
March 12, 2024
Award/Ranking
Managing IP EMEA Awards 2024: Finnegan Shortlisted for Global Firm of the Year Award
February 19, 2024
Award/Ranking
Finnegan Tops the 2024 World Trademark Review 1000, Receiving New Regional Accolade
February 13, 2024
Commentary
Understanding IP Matters: The Mysteries of Design Patents – Preventing Abuse Before It Happens
February 7, 2024
Due to international data regulations, we’ve updated our privacy policy. Click here to read our privacy policy in full.
We use cookies on this website to provide you with the best user experience. By accepting cookies, you agree to our use of cookies. Please note that if you opt not to accept or if you disable cookies, the “Your Finnegan” feature on this website will be disabled as well. For more information on how we use cookies, please see our Privacy Policy.
Finnegan is thrilled to announce the launch of our new blog, Ad Law Buzz, devoted solely to breaking news, developments, trends, and analysis in advertising law.